{"id":52422,"date":"2024-05-21T10:31:34","date_gmt":"2024-05-21T08:31:34","guid":{"rendered":"https:\/\/habefast.ch\/service\/%categorie-service%\/agence-reseaux-sociaux-new\/"},"modified":"2024-08-07T22:54:55","modified_gmt":"2024-08-07T20:54:55","slug":"social-medias","status":"publish","type":"service","link":"https:\/\/habefast.ch\/en\/service\/web-and-digital\/traffic-creation\/social-medias\/","title":{"rendered":"Social media agency"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"menu_order":0,"template":"","class_list":["post-52422","service","type-service","status-publish","hentry","categorie-service-traffic-creation","categorie-service-web-and-digital"],"acf":{"content_layout":[{"acf_fc_layout":"content_columns_section","column":[{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<p style=\"text-align: left;\">Ready to transform your brand into a true <strong>media<\/strong> powerhouse?<\/p><p style=\"text-align: left;\">At <a href=\"\/en\/\"><strong>Habefast<\/strong><\/a>, we place your social medias presence at the heart of your <strong>digital strategy<\/strong>, turning every interaction into a <strong>growth lever<\/strong>.<\/p><p style=\"text-align: left;\">We can <strong>support you<\/strong> both strategically, by developing a unique and distinctive <strong>editorial line<\/strong> aligned with the <strong>values and image<\/strong> you wish to cultivate, and operationally, by managing your <strong>marketing campaigns<\/strong> and <strong>content production<\/strong> on <strong>social medias<\/strong>.<\/p><p style=\"text-align: left;\">Located between <strong>Geneva and Lausanne in Switzerland<\/strong>, our <a href=\"\/en\/service\/web-and-digital\/web-digital\/\"><strong>web agency<\/strong><\/a> offers you the services of a team of passionate <strong>creatives<\/strong> and <strong>experts<\/strong> to guide and manage <strong>your social medias marketing campaigns<\/strong>.<\/p>","text_class":"","text_type":"text-standard"},{"acf_fc_layout":"content_cta","cta_text":"Get a quote in less than 48 hours!","cta_link":"\/en\/contact\/","cta_link_external":"Non","cta_class":""},{"acf_fc_layout":"raw_html","html_block":"<div style=\"padding:40px;\"><\/div>"}],"column_class":"","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_video","video":59203,"link":"https:\/\/www.instagram.com\/reel\/C-KWFtkNb8q\/?igsh=MXJ3ZjdzeHJham84aQ==","style":{"largeur_maximal":300,"class":""}},{"acf_fc_layout":"raw_html","html_block":"<div style=\"padding:30px;\"><\/div>"}],"column_class":"","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12}],"section_bg":"bg--light","section_class":"","section_id":"","column_vertical_alignment":"columns--vertical-align-center","column_horizontal_gap":"","column_vertical_gap":""},{"acf_fc_layout":"content_section","content_elements":[{"acf_fc_layout":"content_title","title_text":"Social Media Agency: The main stages in developing your strategy ","title_type":"title__section","title_htag":false,"title_color":"text-color--accent","title_class":"text--uppercase center"},{"acf_fc_layout":"content_text","text_content":"<h3 style=\"text-align: center;\">What is a social media?<\/h3><p style=\"text-align: center;\">A <strong>social media<\/strong> is a <strong>virtual network<\/strong> where expression blends with interaction, creating <strong>communities<\/strong> and sharing <strong>instant moments<\/strong>.<\/p>","text_class":"","text_type":"text-standard"}],"section_bg":"bg--light","section_class":"","section_id":"grandes-etapes"},{"acf_fc_layout":"content_section","content_elements":[{"acf_fc_layout":"content_title","title_text":"Key benefits","title_type":"title__section","title_htag":false,"title_color":"text-color--normal","title_class":"text--uppercase center mb-30"},{"acf_fc_layout":"content_list_with_icons","list_item":[{"icon":52443,"item_title":"Increase your ROI ","item_description":"<p>With the right media strategy, our social medias agency can effectively target your audience, significantly increasing your ROI.<\/p>"},{"icon":52441,"item_title":"Create new interactions ","item_description":"<p>Social medias platforms offer exciting opportunities to interact with your company's or brand's audience by being an effective way of managing and responding to community concerns in real time.<\/p>"},{"icon":52439,"item_title":"Gain additional credibility and brand visibility","item_description":"<p>Thanks to your presence on social medias, you'll gain consistent, enhanced credibility and visibility with your customers.<\/p>"},{"icon":52437,"item_title":"Global communication ","item_description":"<p>Social medias are a global communication channel that enables you to reach a large, international audience, adapting your message to different cultures and markets.<\/p>"},{"icon":52435,"item_title":"Enhance the value of your products and services ","item_description":"<p>Thanks to your network activity, you'll be able to promote your products and services on new sales platforms.<\/p>"}],"list_number_of_item_per_row":"2","list_element_htag":"h3","list_background":"bg--dark","block_icon_title":false,"id":"","class":""},{"acf_fc_layout":"content_cta","cta_text":"Working together","cta_link":"\/en\/contact\/","cta_link_external":"Non","cta_class":""}],"section_bg":"bg--dark bg--filled","section_class":"","section_id":"principaux-avantages"},{"acf_fc_layout":"content_section","content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52449,"link":""},{"image":52447,"link":""},{"image":52445,"link":""}],"style":"fixed","id":"","class":""}],"section_bg":"bg--light","section_class":"full-width","section_id":""},{"acf_fc_layout":"content_columns_section","column":[{"content_elements":[{"acf_fc_layout":"content_title","title_text":"STEP 1: Managing social medias and your digital content strategy","title_type":"title__section","title_htag":false,"title_color":"text-color--accent","title_class":"step-01 big text--uppercase center mb-40"}],"column_class":"pb-0 mobile-order-0","column_class_lg":"12","column_class_md":"Inh\u00e9rence de la plus petite valeur","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52455,"link":""}],"style":"full-width-images","id":"","class":"no-padding"}],"column_class":"mobile-order-1","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>1. Define your targets and goals together<\/h3><p>The first step to effectively managing your <strong>digital content strategy<\/strong> is to clearly define <strong>your targets and goals on social media<\/strong>. You might ask yourself the following questions:<\/p><ul><li>Will you promote your services on <strong>Instagram<\/strong> if you are a B2B company?<\/li><li>Is it relevant to reach my target audience on <strong>LinkedIn<\/strong>?<\/li><li>Do my clients use <strong>Facebook<\/strong> as their social medias?<\/li><\/ul><p>The second step is to optimally target to <strong>communicate<\/strong> with <strong>your prospects.<\/strong><br \/>By identifying your target audience and which social medias to use, you can <strong>adjust your content<\/strong> to meet their specific needs, thus increasing <strong>engagement and conversion<\/strong>.<\/p><p>Your <strong>visibility goals<\/strong> must be measurable and aligned with the <strong>key performance indicators<\/strong>, allowing you to track the <strong>return on investment<\/strong> and adjust the strategy as needed.<\/p><p>This approach is crucial for the <strong>digital transformation<\/strong> of your company, integrating <a href=\"\/en\/service\/web-and-digital\/traffic-creation\/digital-marketing-agency\/\"><strong>digital marketing<\/strong><\/a> and <strong>inbound marketing<\/strong> into your strategy.<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"mobile-order-2","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>2. Developing and planning asocial media growth strategy<\/h3><p>To <strong>increase your brand awareness<\/strong> and digital influence, <strong>developing and planning<\/strong> a well-defined <strong>network strategy<\/strong> is essential.<\/p><p>This starts with choosing a community management agency or a <strong>social media agency<\/strong> that understands the <strong>social web<\/strong> ecosystem and knows how to use <strong>social medias<\/strong> <strong>strategically<\/strong>.<\/p><p>The role of the <strong>community manager<\/strong>, also known as the <strong>social media advertising manager<\/strong>, is crucial for <strong>engaging each social medias and its community, and managing social media activity<\/strong> effectively.<\/p><p>A good strategy should include creating an <strong>automatable editorial calendar<\/strong> to ensure a <strong>proactive and reactive management of your social medias<\/strong>.<\/p><p>Finally, it is essential to <strong>track engagement rates<\/strong> to evaluate the effectiveness of your <strong>strategy<\/strong> and make any necessary adjustments.<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"mobile-order-4","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52453,"link":""}],"style":"full-width-images","id":"","class":"no-padding"}],"column_class":"mobile-order-3","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52451,"link":""}],"style":"full-width-images","id":"","class":"no-padding"}],"column_class":"mobile-order-5","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>3. Creating editorial content by our community managers<\/h3><p>The <strong>creation of editorial content<\/strong> is the heart of your <strong>digital content strategy<\/strong>. The <strong>content must be informative, relevant, and engaging<\/strong> to build a <strong>loyal and engaged community<\/strong>. Indeed, we can establish a schedule with you that aligns with each <a href=\"\/en\/service\/strategy\/marketing-strategy\/marketing\/\"><strong>marketing strategy<\/strong><\/a> across all your <strong>social medias<\/strong>.<\/p><p><strong>User experience<\/strong> on <strong>your social media, your website<\/strong>, or any other channel, <strong>must be optimized to keep users engaged<\/strong>. The <a href=\"\/en\/service\/web-and-digital\/platform-creation\/website-creation\/\"><strong>website creation<\/strong><\/a> should be optimized to maintain user engagement and <strong>encourage interactions<\/strong> from social media to the website.<\/p><p>Investing in a <strong>marketing consulting agency<\/strong> or a <strong>communication agency<\/strong> can be beneficial for <strong>creating content<\/strong> that enhances <strong>social media visibility<\/strong> and fosters <strong>engagement<\/strong>.<\/p><p>Engaging a <strong>content marketing expert<\/strong> for training sessions is also a good alternative. This enriches internal skills for better content and <strong>marketing management<\/strong> across your various channels. Social media training can also enhance <strong>internal competence<\/strong> for more effective <strong>content management<\/strong> and <strong>social media marketing<\/strong>. Ultimately, all these efforts aim to <strong>maximize the impact<\/strong> of your <strong>digital presence<\/strong> with your audience.<\/p>","text_class":"pb-20","text_type":"text-standard"},{"acf_fc_layout":"content_cta","cta_text":"Need to improve your content creation skills? Get in touch with us!","cta_link":"\/en\/contact\/","cta_link_external":"Non","cta_class":"align-left"}],"column_class":"mobile-order-5","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12}],"section_bg":"bg--light","section_class":"larger-width","section_id":"step-01","column_vertical_alignment":"columns--vertical-align-top","column_horizontal_gap":20,"column_vertical_gap":80},{"acf_fc_layout":"content_columns_section","column":[{"content_elements":[{"acf_fc_layout":"content_title","title_text":"STEP 2: Your digital communication and branding","title_type":"title__section","title_htag":false,"title_color":"text-color--accent","title_class":"big text--uppercase center mb-40"}],"column_class":"pb-0","column_class_lg":"12","column_class_md":"Inh\u00e9rence de la plus petite valeur","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>1. Operational management of accounts<\/h3><p>Our <a href=\"\/en\/service\/web-and-digital\/traffic-creation\/social-network\/\"><strong>social medias agency<\/strong><\/a> assists you in the <strong>operational management<\/strong> of accounts on <strong>your social medias<\/strong> to succeed in your <strong>communication and increase your visibility<\/strong>.<\/p><p>This daily management requires the expertise of a <strong>digital manager<\/strong> or a <strong>social medias manager<\/strong>, who will use <strong>social medias automation tools<\/strong> to <strong>effectively manage the millions of active users<\/strong> present on all platforms.<\/p><p>Among the actions carried out by these experts, we can find:<\/p><ul style=\"margin: 20px 0;\"><li><strong>Content planning:<\/strong> Creation and scheduling of posts to maintain a regular and engaging presence.<\/li><li><strong>Monitoring and analysis:<\/strong> Tracking the performance of posts, user engagement, and adjusting strategies based on feedback.<\/li><li><strong>Community interaction:<\/strong> Responding to comments, messages, and mentions to maintain a positive relationship with subscribers.<\/li><li><strong>Competitive monitoring:<\/strong> Tracking competitors' activities and trends to stay competitive.<\/li><li><strong>Advertising campaigns:<\/strong> Designing and managing paid campaigns to increase visibility and engagement.<\/li><li><strong>Reporting:<\/strong> Generating regular reports on social medias performance, including relevant KPIs to evaluate the effectiveness of implemented strategies.<\/li><\/ul><p>You can delegate this task to our <strong>specialized social medias agency<\/strong> which will take care of implementing a <strong>tailored digital communication plan<\/strong>, integrating current <strong>trends<\/strong> and <strong>specific objectives<\/strong> to achieve.<\/p><p>The overall and permanent <strong>presence<\/strong> on social medias should not be overlooked, and specifically, <strong>personalizing interactions<\/strong> plays a crucial role in <strong>retaining your qualified prospects<\/strong> and <strong>improving your <a href=\"\/en\/service\/strategy\/communication-strategy\/e-reputation\/\">e-reputation<\/a><\/strong>.<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52457,"link":""}],"style":"full-width-images","id":"","class":"no-padding"}],"column_class":"","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>2. The digital sustainability of your brand's social medias visibility<\/h3><p><strong>Developing your presence<\/strong> and maintaining <strong>the digital sustainability of your brand's visibility<\/strong> entails a long-term commitment to the digital realm. <strong>Search engine optimization<\/strong> or paid advertising and <strong>content marketing<\/strong> are strategic pillars for <strong>continuously being present on social medias<\/strong>.<\/p><p>Our <strong>social medias teams<\/strong> must <strong>develop strategies<\/strong> not only to maintain but also to <strong>enhance your visibility through social\u00a0medias<\/strong> and on your <a href=\"\/en\/service\/web-and-digital\/platform-creation\/website-creation\/\"><strong>website<\/strong><\/a>.<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>3. Brand Image: Establishing branding strategies on social medias<\/h3><p><strong>Brand image<\/strong> is fundamental for communication on <strong>social medias<\/strong>. <br \/><a href=\"\/en\/service\/graphic-design\/graphic-design-print\/logo-visual-identity\/\"><strong>Visual identity<\/strong><\/a> and <strong>brand content<\/strong> must be designed to faithfully reflect the values and vision of the brand. <br \/>Our specialized <strong>interactive agency<\/strong> can assist you in creating <a href=\"\/en\/service\/strategy\/marketing-strategy\/branding-agency\/\"><strong>branding campaigns<\/strong><\/a> that will strengthen your <strong>brand image<\/strong> on <strong>your networks<\/strong> and help you <strong>achieve your marketing communication goals<\/strong>. <br \/>With our <strong>network managers<\/strong>, their <strong>specific expertise, and their reporting<\/strong>, these <strong>web marketing professionals<\/strong> will establish strategies on your networks that maximize the <strong>visibility and influence of your brand<\/strong>.<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_cta","cta_text":"Ready to call on us to manage your social medias? Contact us now!","cta_link":"\/en\/contact\/","cta_link_external":"Non","cta_class":""}],"column_class":"","column_class_lg":"12","column_class_md":"Inh\u00e9rence de la plus petite valeur","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12}],"section_bg":"bg--dark bg--filled","section_class":"larger-width","section_id":"","column_vertical_alignment":"columns--vertical-align-top","column_horizontal_gap":20,"column_vertical_gap":80},{"acf_fc_layout":"content_section","content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52459,"link":""}],"style":"full-width-images","id":"","class":""}],"section_bg":"bg--light","section_class":"full-width","section_id":""},{"acf_fc_layout":"content_columns_section","column":[{"content_elements":[{"acf_fc_layout":"content_title","title_text":"STEP 3: Taking digitization a step further","title_type":"title__section","title_htag":false,"title_color":"text-color--accent","title_class":"big text--uppercase center mb-40"}],"column_class":"pb-0 mobile-order-0","column_class_lg":"12","column_class_md":"Inh\u00e9rence de la plus petite valeur","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>1. Quantifiable performance analysis<\/h3><p>Through the digital content <strong>strategies<\/strong> we will establish together and regular <strong>performance analysis<\/strong> by our expert <strong>community managers, your online presence<\/strong> will be optimized. You'll be able to explore your <strong>statistical features<\/strong> to understand user behavior.<\/p><p>We will provide you with an interactive <strong>dashboard<\/strong> to track <strong>the effectiveness of your actions<\/strong> and <strong>the engagement rate<\/strong> of <strong>online advertising campaigns and optimize possible improvements<\/strong>.<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"mobile-order-1","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52465,"link":""}],"style":"full-width-images","id":"","class":"no-padding"}],"column_class":"mobile-order-2","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52463,"link":""}],"style":"full-width-images","id":"","class":"no-padding"}],"column_class":"mobile-order-4","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>2. Social selling: amplifying your sales digitally through social medias<\/h3><p><strong>Social Selling<\/strong> is an essential component of <strong>digital marketing<\/strong> that focuses on using <strong>social medias<\/strong> to sell products or services.<\/p><p>Social medias can then serve as an additional <strong>acquisition channel<\/strong> in your current <strong>marketing strategy<\/strong>, providing a platform to promote and sell more personally and effectively.<\/p><p>With a well-defined <strong>strategy<\/strong>, agency social medias experts can increase your company's <strong>visibility<\/strong>, thus generating more traffic to its <strong>website<\/strong> and, consequently, more <strong>conversions<\/strong>.<\/p><p>Our expert <strong>social medias agency<\/strong> will ensure effective promotion through targeted <strong>advertising campaigns<\/strong>. By optimizing your advertising budget, we will maximize the reach and impact of <strong>social selling<\/strong> on your sales.<\/p><p>By combining the power of <strong>social medias<\/strong> and <strong>traditional media<\/strong> in your strategy, <strong>social selling<\/strong> offers businesses a <strong>modern and efficient method<\/strong> to reach their target audience.<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"mobile-order-3","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_text","text_content":"<h3>3. Social medias culture and professional social medias<\/h3><p><strong>Social medias culture<\/strong> is essential for companies wishing to <strong>enhance their visibility<\/strong>, stay <strong>innovative<\/strong>, and keep up with the times.<\/p><p>Our management and training on your social medias provide you with the tools to <strong>effectively interact<\/strong> with your <strong>digital community<\/strong>.<\/p><p>Indeed, your presence on social medias and <strong>professional social\u00a0medias<\/strong> strengthen your <strong>professional network<\/strong>.<\/p><p>Are you ready to <strong>collaborate together<\/strong>?<\/p><p>Then trust our social medias agency located in <strong>Nyon<\/strong> in <strong>French-speaking Switzerland<\/strong> in delegating and developing your <strong>digital strategy<\/strong> for your <strong>social medias<\/strong>!<\/p>","text_class":"","text_type":"text-standard"}],"column_class":"mobile-order-5","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"image_list","image_block":[{"image":52461,"link":""}],"style":"full-width-images","id":"","class":"no-padding"}],"column_class":"mobile-order-6","column_class_lg":"6","column_class_md":"12","column_class_sm":"Inh\u00e9rence de la plus petite valeur","xs_zone_activation":false,"column_class_xs":12},{"content_elements":[{"acf_fc_layout":"content_cta","cta_text":"Contact us! 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