Social media management of the chandolin boutique hotel
The Chandolin Boutique Hotel is a hotel located in the Alps, at 2000m of altitude, in the Val d’Anniviers. This charming hotel is authentic and offers a unique setting, while promoting responsible tourism.
Our strategic and creative team has the chance to accompany this establishment in its digital communication and in the production of content to enhance the hotel.
We are in charge of managing the hotel’s social media, especially Facebook and Instagram. We set up regular publication plannings, and we are in charge of the creation of the texts, the publication of the posts, and the sponsoring of those, as well as the moderation. Thanks to our strategy, the Chandolin Boutique Hotel community is growing every day.
Creation of communication campaigns
In order to promote the regular offers that the Chandolin Boutique Hotel suggests to its customers, we create regular communication campaigns on social networks. These campaigns are broadcasted to a defined target on Facebook and Instagram.
The objective of these campaigns is to boost bookings and encourage people to participate in events and activities organized by the Chandolin Boutique Hotel.
Implementation of performance tracking tools
Our data analysis experts have set up various performance monitoring tools so that the Chandolin Boutique Hotel can have a global vision of its digital actions:
- Implementation of Google Analytics and Google Tag Manager
- Setting up weekly and monthly reports in order to follow the website data, and the results of Google ads and social media campaigns.
Photo shoots to promote the hotel
The photographers of our photo studio LakeProd realized a photo shooting at the Chandolin Boutique Hotel.
The goal of this shooting was to promote the hotel, its infrastructure, the restaurant and its menu, and the activities offered by the hotel. These photos were used for the hotel’s website, but also for social networks and various communications like newsletters.
Creation of newsletters and management of mailings
We also manage the creation and the sending of the Chandolin Boutique Hotel newsletters.
We regularly create newsletters to promote the hotel, its offers and activities.
We manage the sending of these newsletters to different audiences, and we analyze the results for continuous improvement.
