Inbound Marketing will be on the rise
Inbound Marketing is based on the principle of sharing quality content at the right time and in the right context to attract qualified traffic, thus allowing the customer to come to you without having to go and find him. This customer-focused strategy seeks to perfectly meet the expectations of consumers on different digital channels: websites, blogs, social networks… It is a less intrusive and more thoughtful form of communication than more traditional marketing strategies.
Inbound Marketing should become THE major trend in digital marketing in 2015.
